Sabre is one of the world's largest software companies. Based in Southlake, Texas, Sabre specializes in travel technology. They were Big Data long before it was a buzzword. They created the world's largest electronic marketplace when Amazon was just a river in Brazil. What started as a joint initiative between American Airlines and IBM to create the world's first computerized airline reservation system in 1960 has since evolved into a technology ecosystem that touches almost every stage of your travel experience.